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Superstar Mansion Tycoon by Like Nastya

  • Brands
  • Roblox
Case study
  • Brand Like Nastya
  • WHEN November 1st, 2024
  • WHAT

    The Roblox game to extend the universe of the 8th biggest youtuber in the world.

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Build Your Mansion with Like Nastya!

We’ve collaborated with the globally loved YouTuber Like Nastya to bring you Superstar Mansion Tycoon, an exciting Roblox experience. Here, players can step into Nastya’s glamorous world, design and expand their mansion, explore various settings, collect amazing rewards, and enjoy a variety of minigames.

OUR Ambition: Bring Like Nastya's Family Friendly universe to Roblox

“Like Nastya has captivated hundreds of millions of children worldwide, and many of these young fans also love playing on Roblox. With ‘Superstar Mansion Tycoon,’ we wanted to build a space where her YouTube world could expand in an authentic and playful way. The game stands on its own with a design that isn’t overly branded, making it enjoyable for both
loyal fans and new players alike – potentially sparking curiosity among newcomers to explore the Like Nastya universe.”

 

Hugo Gesbert, head of production, Exclusible

Gameplay

The core gameplay of Superstar Mansion Tycoon revolves around players Building their dream mansion and customising it however they see fit.

 

Players collect “Hearts” and “Friend points” by Building their mansion, completing challenges, solving puzzles, and playing minigames, with which they can create clubs, and help their friends.

 

There are no serious obstacles or game-over states, making it accessible to younger players while maintaining fun gameplay for all ages.

Казино Вавада: игровая платформа Vavada. Бонусы и турниры в казино Вавада, быстрый вход через зеркало. Мобильная версия Вавада всегда доступна.
3M 001

visits

405K 002

Hours played

90% 003

Postive Rating

Mini Games based on Nastya's interests

“We know many of Like Nastya’s fans are on Roblox, so we want to meet them there with a fun and immersive experience. We’re looking forward to seeing everyone explore, play, and create unforgettable memories together”

 

IAnna Razinskaya, Nastya’s Mom and President of KORPLN, Inc.

Play video

A game paired with a youtube Video

To extend the launch of the game, we obviously prepared a Youtube Video on Nastya’s channel. We played a lot with the game coming to life and the real life going in the game.

This video has been watched around 4,000,000 times so far.

Regular Updates

We bring updates to our players on a weekly basis to keep them engaged and also implement their suggestions
Made with love by Like Nastya, Habit Games and Exclusible

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Exclusible global presence

Lisbon 16:02 Paris 17:02 Dubai 19:02 New York 11:02 Miami 11:02
Next project

Moka Expressions by Bialetti

  • digital asset
  • lifestyle
  • phygital
Case study
  • Brand
  • WHEN July 2023
  • WHAT

    Drinking coffee in web3 style