Exclusible provided a treasure hunt strategy and marketing services to support the SneakerHeads x Mag Park Drop, a community engagement activity that lasted only 12 hours.
 
SneakerHeads has built the largest sneaker community in web3, known for its surprising collaborations, dedicated collectors, and numerous activations. Mag Park offers a unique retail experience that combines a passion for sneakers with the most sought-after apparel goods, supported by some of the world’s biggest influencers.
 
For this collaboration, a custom SneakerHead #32 was created, featuring Mag Park New Era hats. There were 11 colorways corresponding to 11 matching physical hats, available for a free mint to those who minted digital items.
 
The treasure hunt strategy aimed to find all 11 colorways hidden, granting participants a chance to enter a giveaway raffle for one of the 5 SneakerHead x Mag Park collectibles.”